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Using and Presenting Your Marketing Research Findings
Hello,
What a lovely day it is here. I hope yours is equally as pleasant.

More on your marketing research:

Once marketing information about your target market, competition and environment is collected and analyzed, present it in an organized manner to the decision makers of the business.

For example, you may want to report your findings in the market analysis section of your business plan. Also, you may want to familiarize your sales and marketing departments with the data or conduct a company-wide informational training seminar using the information.

In summary, the resulting data was created to help guide your business decisions, so it needs to be readily accessible to the decision makers.

Suzie
Suzie's Business Startups Informational Blogs
Posted: Wednesday 16th February 2005, 12:48 AM
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