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Using and Presenting Your Marketing Research FindingsWhat a lovely day it is here. I hope yours is equally as pleasant. More on your marketing research: Once marketing information about your target market, competition and environment is collected and analyzed, present it in an organized manner to the decision makers of the business. For example, you want to report your findings in the market analysis section of your business plan. Also, you want to familiarize your sales and marketing departments with the data or conduct a company-wide informational training seminar using the information. In summary, the resulting data was created to help guide your business decisions, so it needs to be readily accessible to the decision makers. Suzie Suzie's Business Startups Informational Blogs Posted: Wednesday 16th 12:48 AM |