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Marketing Your Business * Giving Gifts as Premiums ! 5. PREMIUMS. Also called an advertising specialties, a premium is a gift of some kind that reminds your customer of you and your service. There are thousands from which to choose: key chains, cof- fee mugs, refrigerator magnets, baseball caps, paperweights - just about anything that can be engraved, imprinted, silk-screened or embroidered with your company name and phone number. Who doesn't like a free gift? Tomorrow: Speeches and Articles. It's great to have you reading my blog! FREE STUFF ! read all about it. Suzie Suzie's Business Blog Posted: Saturday 9th April 2005, 12:21 AM

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